Nov
30
Google's Cool New Search-based Keyword Tool
Posted by
Administrator
Google has a cool new search-based keyword tool. I just started playing with it, so I am going to provide some insight from the actual site.
As per Google's website:
The Search-based Keyword Tool generates keyword and landing page ideas highly relevant and specific to your website. In doing so, the tool helps you identify additional advertising opportunities that aren't currently being used in your AdWords ad campaigns.
Based on your URLs, the Search-based Keyword Tool displays a list of relevant user queries that have occurred on Google.com (and on other Google search properties, such as google.co.uk) with some frequency over the past year; these suggestions can be found under the Keywords tab, in the New keywords related to (site) section. In the Keywords related to your search section, you can see a broad list of keyword ideas that are also relevant, but aren't necessarily based on your site.
The keywords are also organized by category. Click any category to expand and view its subcategories. If applicable, you'll also see the keywords organized by brand names.
Also, Aaron Wall at SEO Book had a great blog post that compared this new service to one that he has a lot of respect for - Compete.com (which I also like). His article is here - Google Launches a Sweet Competitive Research & Keyword Research Tool, but what he said that made this new service from Google different than Compete.com is:
* This tool is free
* Google has more search data than Compete.com does
* This shows bid prices and search volume estimates next to keywords (like the Google Traffic Estimator)
* This shows your current page titles and keywords
* This shows the % of organic and paid traffic going to a URL
You can learn more here - Google's Search-based Keyword Tool
Subscribe to:
Post Comments (Atom)
Post a Comment